Don’t Just Sell Real Estate -To Build Real Wealth You Need to Buy
HDC_McKissack_Blog_2877_1200x600Real estate offers great opportunities for building your income potential, but as Linda McKissack, owner of McKissack Realty Group pointed out in her recent webinar, “the day you sell your last house is the day you make your last dollar.” So selling 25, 50, or even 100 more houses won’t change that. For McKissack, the solution was to not just sell real estate, but to invest in it as well. Continue reading
Want to Convert More Leads? Get to Know Them First.
HDC_Building_Rapport_Blog_1200x600“Know, like, and trust” is an important phrase in the real estate community. Leads must know you because, when they do, they’re more likely to like you and refer you to other buyers and sellers. Leads must also trust you. When your leads trust you, your advice has greater weight and the sales process goes smoother. There are many ways to build “know, like, and trust,” and they all begin with building rapport with your leads. Here are ten tips to start your relationships off right! Continue reading
How to Handle Negative Reviews Like a Pro
HDC_Negative_Reviews_Blog_2844_1200x600I’m a big fan of online reviews. Not only do they provide information about the product or service you’re researching, they also show you how the company handles problems. To me, a negative review is worth more than a positive review. If I see a lot of uncontested negative reviews, I move on. If I see the business responded with a simple “sorry for your experience” or “please contact us” response, I typically assume they’re answering just for the sake of answering and not because they really care, so I move on. However, sometimes I see a company handle a bad review very well and I work with them. After all, if I have a bad experience, I want to know that the company will do everything they can to rectify the situation. So, what should you do when you get a negative review online? Continue reading
How to Do the Things You Just Don’t Want to Do
HDC_Time_Management_Blog_2813_1200x600“The rich and the rest both hate to do what it takes to be successful, the difference is that the rich do it anyway, and the rest do not.” – Tom Ferry No matter how much you love your work, there’s no such thing as the perfect job. There’s always some part, however small, that you may not want to do. If you find yourself pounding your head on the wall or putting off that one task until right before the deadline, check out the tips below on how to do the things you just don’t want to do. Continue reading
If Disaster Hits Your Community, Are You Prepared to Help?
HDC_Disaster_Blog_2814_1200x600Being in real estate puts you at the center of the action. From knowing where to get the best cup of coffee to knowing who to trust when your garage door breaks, real estate agents are great sources for answers. But what about when your clients have a bigger problem than a caffeine headache or a door they can’t open? In a recent interview, California real estate agent Timothy Toye discussed what the days and weeks following the third worst forest fire in California history were like as well as how his role in real estate shifted to meet his community’s needs. Continue reading
Are You Teaching Your Clients the Way They Learn Best?
HDC_Thank_a_Teacher_Blog_2746_1200x600One of the most fulfilling parts of being a real estate professional is educating new buyers and sellers about their real estate transaction. Sometimes you may have trouble explaining an idea or process to someone, however, and that’s OK. Everyone learns differently, and in honor of National Teacher’s Day, we’ve pulled together some tips on how to incorporate some of the different learning styles into your sales process. There are four main learning styles—visual, auditory, read & written, and kinesthetic—and you should try to create resources useful to and usable by each. Continue reading
Expense Tracking Apps to Prepare You for Next Year’s Tax Season
HDC_Tax_Tracking_Blog_1200x630As the 2016 tax season comes to an end, you become your own private investigator: searching every crevice, purse, drawer, or shoebox imaginable to find every last receipt or document needed to show proof of purchase for business expenses. That’s the burden of tax preparation: whether you own your own business or work as a self-employed employee (1099 filing status), you have to show proof of all your business expenses. Knowing what you can deduct and keeping track of these expenses throughout the year can take the hassle out of filing your taxes. Continue reading
Google for Real Estate #5: Gmail
HDC_Gmail_Blog_2695_1200x600.jpgWhether you love it or hate it, every business needs email. It’s easy to set up your email account and call it done, but, like all technology, email is evolving and changing. The account you set up 20, 10, or even 5 years ago may no longer meet your business’s needs. Check out some of the things Gmail can do below and then ask yourself, “Does my email do this for me?” Continue reading